THIS IS HOW WE
Launch Your Business
DISCOVERY
UNDERSTANDING YOUR BUSINESS/PRODUCT
We strive to gain a deep understanding of your product or offering so that we are able to tell your story in a compelling way. Emotionally engaging with your audience for maximum impact.
PRE-LAUNCH SETUP
MESSAGING AND BRAND POSITIONING
We understand your products, your key features and unique competitive advantage. Now we focus our strategy on the most effective channels to reach an engaged and responsive audience.
Our market research and analytics will unlock the most effective platform to launch your project.
PRE-LAUNCH BUILD
Building your launch assets
We understand your product, we know who you’re targeting, where they are and what they care about. Now we build assets that will be the nuts and bolts of your launch.
The goal of the pre-launch process is to ensure we have rich and engaging assets that are tailored to your audience.
LIFT OFF!
This is our favourite part. Grab a chair, sit back and watch us open the floodgates. With our digital assets out in the wild we look to reach our campaign goals quickly. This initial spike in activity causes your campaign to rise the ranks, which puts you in front of many more potential leads.
After your campaign goal has been exceeded, our team deploys additional advertising, email marketing, and social media to continue the momentum. Our desired result is a campaign that exceeds expectations.
LANDING
A great launch is nothing without a smooth landing. Our work doesn’t stop when your initial campaigns are complete. We look to double down on post campaign intelligence by analysing each stage of the process. Our diligence at the setup stage of the launch now pays dividends because we have the data to understand who loved your offering, and why.
The foundation for your future marketing efforts has been laid, now it's time to build something very special. Re-targeting and up-selling to your new core audience will bring ongoing success and an unbeatable platform for any future news or products.